Updated: Dec 10, 2021
As a mom entrepreneur, a MomPrenuer, you know that there is no shortage of people telling you what to do and how to do it.
You're too busy running your own business and raising your family to listen.
This blog post will show you why having a website for your business matters and everything else in between: from branding yourself as an expert, creating a virtual storefront where customers can find info about your products or services, establishing credibility with potential clients, building customer loyalty with special offers only available online - the list goes on!
In this blog post we'll get into 3 reasons WHY MomPreneurs need a website VS just a Social Media business page for building a successful business.
What A Website Does For Your Business?
1) Builds Authority and Trust
My favorite way to explain what a website is a quote I heard;
"It's the heart beat for your business." - Chef Katrina
Your website is your home, your place to be yourself, to introduce people to your business and who you are. If you've been in business for a while or are just brand new; people are where business comes from and they buy from people they Know, Like, and Trust.
But how do they know you? Is the only way they know is from social media, it's possible that you're not getting as much as you could be for your business.
A website it completely searchable, how many times do you go to social media like Facebook or Instagram to search for a network marketing product, a service that you offer? Very rarely, people search on Google, on YouTube, on Pinterest for answers.
Between the 3 top search engines, my favorite is Pinterest, it's a whole lot easier to rank for searches and drive traffic to your website without advertising.
Learn all about getting your business up on Pinterest in my course Profitable Pinterest Academy.
Just imagine how much more business you could get if you show up when they search for information. Now I'm not saying that building on social media isn't effective, it can be very effective if you put in the time to always show up.
I personally am a mom of two busy children and I don't have time or even want to always be present on social media to build my business. I want and need people to come find me and THAT is the power of a website paired with a search engine like Pinterest.